Google Assistant Onboarding Series for Pixel Users

A series of onboarding emails sent to new Pixel owners so they can get to know their new Google Assistant. Each email is centered around a product pillar: helpful, intelligent, and playful. The “helpful” email showcases the restaurant reservation and schedule features. The “intelligent” email walks the user through finding transit routes and getting the latest news. Finally, the “playful” email covers playing music and taking photos.

Role: Lead Writer


Gallery

EmailMandy HagaGoogle